Rethinking the FlipFlop. The classic Filipino cuisine where traditional dishes are flipped to create a modern brand that encapsulates the hustle and bustle of a new type of food experience. My strategy for Project FlipFlop Kitchen was to cook up a new look, one that was instantly recognizable and easily rolled out to another five restaurants as part of the growth plans.
BRAND IDENTITY | PACKAGING | PROMOTIONAL
Sustainability on the menu.
Project FlipFlop is dedicated to providing 100% sustainably sourced food. It’s a personal mission by their founder Jan Santos, who realises that we all need to play a part in ensuring our food choices are fit for the planet as well as our pockets. They are also proud to state that no single-use plastics are used in their pop-ups.
